Posts Tagged ‘e-books’
First off, accept my apologies in advance for the length of this post. Over the past several weeks, I’ve been ruminating about the future of bookstores, if there is one, what it might be. This is the likely the last post on bookstores that I’ll write for a while, for reasons that will become clear.
I just recently attended Kepler’s 2020, an unusual gathering of nearly 80 booksellers, publishers, book industry service providers, librarians, and members of the Menlo Park community in Silicon Valley, where Kepler’s Bookstore is located. The gathering took place over two-and-a-half very packed days of conversation and debate. Publishers represented included Sourcebooks, Chelsea Green, Chronicle Books, and Workman Publishing. Also represented were folks from Village Books (Bellingham, Washington), Book Shop Santa Cruz, and Booksmith and City Lights (both in San Francisco).
Continuing with our SWOT analysis of physical bookstores, we now move onto Opportunities and Threats. Unlike Strengths and Weakness, which are largely internal to an organization, Opportunities and Threats are external, part of the environment in which the organization operates.
Opportunities arise where our internal strengths are best aligned with the external environment, whether it’s in relation to competitors, general consumer awareness, changes in technology, and so forth. But there are also Opportunities in Weaknesses if one can find a way to turn that Weakness around. The ones I’ll focus on are counter parts to ones I listed in Part One of this post. [link]
At the risk of seeming like I know their business better than they do (I don’t), here are some thoughts on opportunities that might be available to bookstores. Continue Reading…
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